Category Archives: Mobile

Viber acquires Chatter Commerce, the startup behind its shopping keyboard

 Messaging app Viber earlier this year made its first foray into shopping services with Instant Shopping, a feature that suggested items for sale based on your chats and a keyboard to help you navigate this. Today, the company is announcing some more e-commerce related news: it’s buying the startup that helped build that feature. Viber has acquired Chatter Commerce, maker of a service… Read More

Facebook launches comparison tool to prove Instant Articles beat mobile web

 One-third of all link clicks on Facebook already go to its self-hosted Instant Articles. Facebook claims they drive more referral traffic click for click because people don’t abaondon them mid-click as they do with slow-loading mobile websites. Now Facebook is teaming up with Nielsen to prove that individual publishers benefit when they post with the Instant Articles format. Today… Read More

Google’s brave new friendless feed

 It’s a fundamental shift in content consumption from curation based on our explicit choices to curation based on our implicit preferences mined from past behavior. It could unlock our niche fascinations without us ever having to pledge allegiance to them. Today Google officially launched “feed” in its main iOS and Android apps. Finally, technology has evolved to bring us… Read More

Amazon launches Spark, a shoppable feed of stories and photos aimed at Prime members

 Amazon today is launching Amazon Spark, a new feature aimed at improving product discovery, which is seemingly inspired by Instagram and its use of shoppable photos. Similarly, Amazon Spark users are encouraged to post stories, ideas and images of products they love, which others can react to with comments and “smiles” – Amazon’s own version of the Like or Favorite… Read More

With new tappable gestures, Tinder’s photos become more like Stories

 Tinder today is rolling out a new navigational experience for users of its mobile application that’s designed to make it easier to move between profile photos and profile text. In the updated app, photos now take up more screen real estate – that is, they extend to the edge of your phone’s screen. The way you move between photos and profiles has changed too, as you now tap… Read More

Snapchat’s Foursquare and Factual partnerships double geofilter usage

 Borrowed location databases are paying off big time for Snapchat. They allow users to turn any nearby landmark or business into a stylized geofilter that they can overlay on their photos and videos. Before Snapchat partnered with location data providers Foursquare and Factual, only a few popular neighborhoods, cities, and places had their own geofilters. Making geofilters scalable so even… Read More