Tag Archives: Social

Pinterest gets serious about making money, rolls out video ads

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Pinterest on Tuesday announced video ads for the social network called Cinematic Pins.

Cinematic Pins work similarly to Pinterest’s current ad products, Promoted Pins, in that they’re formatted to blend in with other items in your home feed — except for the fact they're motion-based. Gap, L’Oreal, Target, Unilever, Visa, Walgreens and Wendy’s are among the first crop of paid advertisers

Pinterest is taking a slightly different approach to video ads compared to companies like Facebook. Whereas Facebook’s video ads usually start automatically (without sound) when they appear on a device’s screen and stop when you’ve scrolled past, a video in a Cinematic Pin moves in relation to how quickly a user scrolls through. Read more...

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Pinterest Unveils Its First Video-Like Ad And New Ad Pricing Models

pinterest cinematic pin Advertisers are going to have a lot more to work with on Pinterest starting today. Pinterest is rolling out several new tools and pricing options for advertisers today. Perhaps the biggest of them is Pinterest’s take on a new video-like Promoted Pin — but, not in the way you might expect. it’s an animated Promoted Pin that the company is calling a Cinematic Pin, and it… Read More

Meetup Targets Businesses And Corporations With Launch Of Meetup Pro

mundo2-980x500 Meetup, the popular online service for organizing and joining in groups based around shared interests, is today expanding beyond the consumer crowd for the first time with the debut of a new product aimed at businesses. Called Meetup Pro, larger organizations and corporations can take advantage of Meetup’s platform for managing a network of Meetup chapters spanning locations, while… Read More

Facebook wants you to play games in Messenger

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Facebook Messenger users can already video call, pay friends and chat it up with businesses. But they may soon be able to play games, too.

Facebook has confirmed it is in talks with several developers to make games for Messenger. It's currently unclear how exactly these games will work with the messaging app and when the first games might arrive.

"Currently, we think Messenger Platform is best suited for apps that focus on content creation and curated content," a Facebook spokesperson told Mashable. "But, one of the reasons we were excited to announce that Messenger Platform is open to all developers is to see what people build. From there, we’ll think about what else might make sense." Read more...

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Pinterest Co-Founder Evan Sharp On International Ambitions, The Apple Watch, The SF Housing Crisis And More

evan sharp interest As part of a larger story about Pinterest’s Jumpstart program — a new experiment in its international expansion — I sat down with Pinterest co-founder Evan Sharp to talk about the company and its current goals. We spoke at length about how Pinterest is structured internally, what they’re looking for and how they are thinking about the Apple Watch Read More

Twitter’s New Search Results Interface Expands To All Web Users

twitter-search Twitter is now rolling out a new search results interface to all logged-in users on the web, introducing a cleaner look-and-feel and more filtering options that let you sort results by top tweets, “live” tweets, accounts, photos, videos, news and more. The rollout follows tests that began in April which then made the new interface available to a “small group” of… Read More

Pinterest’s Plans To Build Its International Playbook

Pinterest Tokyo Office On April 1st, Pinterest’s country manager in Japan Naoki Sadakuni got some of the engineering support he’d been wanted for a while. Five team members from Pinterest’s headquarters arrived to the company’s Tokyo office in an experiment the company is running called “Jumpstart.” It’s Pinterest’s first run at shipping a small team from the… Read More

Exclusive: 7 Facebook Events features coming this year and beyond

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Facebook's 1.44 billion users create hundreds of thousands of events on the service every single day. Those events range from small, private dinner parties to Burning Man-themed ragers with guest lists in the hundreds.

As Facebook continues to grow in size and influence, its Events team — a group of 30 or so employees, including three data analysts — continues to experiment with new features and tweak current ones to enhance the ways users interact with one another and ultimately keep folks engaged with the social network for longer periods.

More about Social, Facebook, Facebook Events, Social Media, and Apps Software

Clinkle Implodes As Employees Quit In Protest Of CEO

Clinkle Employees Quit Seven employees quit the frequently mocked payment rewards startup Clinkle simultaneously today due to frustration with its 24-year-old CEO Lucas Duplan, according to multiple sources close to the company. Duplan, pictured above, is said to have withheld information from employees about acquisition talks with Apple that the team hoped would result in a sale. He’s believed to have… Read More